Branch Marketing and Relationships Manager

Foster referral source relationships through continuing education (such as Lunch and Learns), social media, and email marketing

Collaborate with TWG in event creation, coordination, and execution details and logistics

Coordinate with TWG Marketing to optimize branding, networking, and marketing opportunities, including maximizing exposure via social media and creating bi-annual video content for the branch

Plan and execute local branch team encounters to include weekly meetings with established agendas, monthly team building lunches, quarterly team health events, and special occasion celebrations (birthdays, work anniversaries, births) to promote the Branch Manager’s overall vision and pathway to success as a team

Maintain membership of the local association of realtors, local chambers, and participation in community events

Arrange for post-closing emails and gifts; follow up with social survey reviews

Performance Expectations:

• Schedule and plan one large event per quarter
• Coordinate one breakfast, lunch, or happy hour event for realtors each month
• Schedule and plan two borrower education events such as First-Time Homebuyer per year
• Post weekly to branch and LO social media accounts including customer review graphics
• Increase Google and Yelp Reviews via efficient post-closing communication with borrowers

Communicate quickly and efficiently with TWG Headquarters regarding equipment and facility needs through the Logistics Manager, and announcements through the Group Executive Assistant

Order and maintain routine office supplies and track overall facility upkeep

Ensure branch folder documentation for income calculator, disclosure links, routine templates (emails, letters of explanation, etc) are updated and complete on a quarterly basis

Participates in and leads proactive team efforts to achieve departmental and company goals

Adopts Fairway values in personal work behaviors, decision making, contributions, and interpersonal interactions

Contributes to a positive work environment by demonstrating cultural expectations and influencing others to reward performance and value "can do" people, accountability, diversity and inclusion, flexibility, continuous improvement, collaboration, creativity, and fun

Performs other duties as assigned

Extensive knowledge and understanding of customer service and intrapersonal best practices

Extensive knowledge and understanding of current business acumen

Basic knowledge and understanding of mortgage lending processes, procedures, and regulations

Strong work ethic and sense of integrity, trustworthiness, and ability to maintain a high level of confidentiality

Creative in brainstorming and proposing new ideas and solutions to existing problems

Associates degree with related experience in a similar field

2+ years of experience in a marketing/communication/events related role

Demonstrated experience producing accurate and detailed work on multiple projects under time pressure

Demonstrated experience researching information, problem solving, and making solid business decisions

Demonstrated experience in researching and interpreting information, creating and analyzing reports, and critical thinking

Demonstrated experience working in a fast paced and changing environment

Demonstrated experience with attention to detail, written and oral communication, presentation, multi-tasking, time management, and interpersonal skills

Demonstrated experience with MS Office software products

This position is flexible for in-office or remote-based locations

Travel occasionally, including overnight travel. Local travel may be required for company or career-related meetings, programs, or events.